پیچیدگی های استفاده مجدد از منابع برای مبارزه با همه گیری
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پیچیدگی های استفاده مجدد از منابع برای مبارزه با همه گیری

عنوان فارسی مقاله: "آیا می توانیم آن را بسازیم؟ بله ما میتوانیم!" پیچیدگی های استفاده مجدد از منابع برای مبارزه با همه گیری
عنوان انگلیسی مقاله: “Can we build it? Yes, we can!” complexities of resource re-deployment to fight pandemic
مجله/کنفرانس: مدیریت بازاریابی صنعتی - Industrial Marketing Management
رشته های تحصیلی مرتبط: پزشکی و مدیریت
گرایش های تحصیلی مرتبط: مدیریت پروژه، مدیریت بحران، اپیدمیولوژی
کلمات کلیدی فارسی: استراتژی منابع، تدبیر، قابلیت گسترش مجدد، کووید -19، نوآوری
کلمات کلیدی انگلیسی: Resourcing strategy - Resourcefulness - Capability re-deployment - COVID-19 - Innovation
نوع نگارش مقاله: مقاله پژوهشی (Research Article)
نمایه: scopus - master journals - JCR
شناسه دیجیتال (DOI): https://doi.org/10.1016/j.indmarman.2021.01.013
دانشگاه: Northumbria University, Newcastle Business School, City Campus East, United Kingdom
ناشر: الزویر - Elsevier
نوع ارائه مقاله: ژورنال
نوع مقاله: ISI
سال انتشار مقاله: 2021
ایمپکت فاکتور: 6.287 در سال 2020
شاخص H_index: 125 در سال 2021
شاخص SJR: 2.084 در سال 2020
شناسه ISSN: 0019-8501
شاخص Quartile (چارک): Q1 در سال 2020
فرمت مقاله انگلیسی: PDF
تعداد صفحات مقاله انگلیسی: 17
وضعیت ترجمه: ترجمه نشده است
قیمت مقاله انگلیسی: رایگان
آیا این مقاله بیس است: خیر
آیا این مقاله مدل مفهومی دارد: ندارد
آیا این مقاله پرسشنامه دارد: ندارد
آیا این مقاله متغیر دارد: ندارد
کد محصول: E15254
رفرنس: دارای رفرنس در داخل متن و انتهای مقاله
ترجمه فارسی فهرست مطالب

نکات برجسته


خلاصه


کلید واژه ها


1. مقدمه


2. نظریه منابع: تمایز بین "اشیا” "و" منابع مورد استفاده "


3. روش شناسی


4. استفاده مجدد از قابلیت ها در میان شیوع ویروس کرونا


5. بحث و پیامدها


6. محدودیت ها


تضاد منافع


منابع

فهرست انگلیسی مطالب

Highlights


Abstract


Keywords


1. Introduction


2. Resourcing theory: Differentiating between “objects” and “resources in use”


3. Methodology


4. Redeployment of capabilities amid coronavirus pandemic


5. Discussion and implications


6. Limitations


Conflict of interest


References

نمونه متن انگلیسی مقاله

Abstract


During the COVID-19 pandemic, several countries asked their domestic firms to produce various medical equipment. Many firms promised to do so, including redesigns of existing ventilators or designing new ones. Despite these firms' enthusiasm, however, many of their attempts at being resourceful- through deploying their resources in activities beyond their current use- were unsuccessful. Our study attempts to explain why the success of these efforts varied. We integrate concepts of resourcefulness, managerial cognition, and product architecture to develop a typology of resourcing approaches, using a firm's characteristics and resources, its interpretative frames, and the technical and regulatory characteristics of the product being resourced for as boundary conditions. We illustrate our theorizing through case studies on the manufacturing of face shields, hand sanitiser, face masks, and medical ventilators. Our study provides important implications for firms attempting to deploy their resources in new contexts.


"Eric Humphreys began building a DIY breathing machine. “I literally used Christmas parts,” he says. But he and his boss, Manu Sawkar, the founder of Standard Transmission, also realised that this “DIY MacGyver creation,” as Sawkar puts it, wasn’t even vaguely ready for prime time. Real ventilators require considerable testing for reliability. They have to monitor patients and set off alarms if too much or too little air is going to the lungs. They have sophisticated algorithms to regulate flow depending on how well the patient is inhaling. Even if Standard Transmission did create something usable, Sawkar says, it would never be able to manufacture enough units to interest the city. So Humphreys’s creation will go no farther than a well-meaning gesture." (Levy, 2020)


1. Introduction


As COVID-19 became increasingly widespread, governments worldwide realised their healthcare systems risked being overwhelmed. Most countries lacked adequate hospital capacity, ICU units, ventilators, and personal protective equipment (PPE). In the UK, for example, early estimates suggested that the NHS would be short of 20,000 ventilators (Davies & Rankin, 2020). In response, several governments called on private-sector firms to help produce PPE and ventilators.1 Many organisations, including LVMH, Airbus, Dyson, GM, and Ford, offered to deploy their resources, some individually and others jointly, to produce the needed items, including hand sanitiser, face shields or simple fabric face masks, medical-grade face masks,2 and ventilators. These efforts were supported by individuals and organisations sharing relevant information, designs, and design blueprints (Chesbrough, 2020; Crick & Crick, 2020) and by relaxing some requirements and rules about producing these goods. Many attempts at being resourceful- through deploying resources in activities beyond their current use- were, however, unsuccessful or deficient: some products were of unacceptable quality, could not be produced at scale, had limited clinical effectiveness (e.g., only short emergency use), or failed to secure regulatory clearance.3 It is crucial that we understand why some initiatives succeeded while others failed.

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