افکار دانشجویان در مورد خرید آنلاین
Abstract
1-Introduction
2-Materials and Method
3-Findings
4-Conclusion
References
Abstract
The Internet has been an essential part of everyday life with the information technologies developing rapidly. It has become a common place for people where they communicate with others, do banking transactions, shop and so on. Notably, supplying all kinds of needs through online shopping has turned into an outstanding phenomenon. Electronic web based shopping systems which are growing in number day by day have took the place of traditional, face-to-face and written trade systems based on record forms. Not only the benefits has it offered for customers preferring online shopping, but also the advantages it provides for the companies make it popular for both sides. This study aims to investigate the feelings and thoughts of college students about online shopping. The study was conducted on college students studying at Trakya University, Kesan Yusuf Capraz School of Applied Disciplines. The students’ feelings and thoughts about online shopping were evaluated by analyzing the obtained data.
Introduction
The Internet has become an important part of human life with the recent developments in information technologies and the many improvements have been brought to our lives. It has become a common place for people where they communicate with others, do banking transactions, shop and so on. Especially, online marketing applications utilized by companies and the online shopping trends have gained popularity worldwide also providing many advantages for both companies and consumers. The increasing number of advantages with increasing varieties also makes online shopping much more popular. Electronic web based shopping systems which are growing in number day by day have took the place of traditional, face-to-face and written trade systems based on record forms. Consumers explore a brand-new shopping experience on electronic and web-based media. So, the online shopping options meet the consumers’ all kinds of needs and wishes which affects the feelings and attitudes. The internet has become a vital concept which removes the boundaries and helps people communicate worldwide. People can get goods and marketing services without coming face to face with others and thus helping the formation of new online consumption trends (Cankorkmaz, 2010). As a result, electronic commerce has come forward including consumers and marketers both. The concept broad in scope has many definitions regarding different institutions and persons. Electronic commerce has a wide range of definitions, such as any electronic communication that has a commercial end (Anbar, 2001), any online shopping activity in which all the payments including the sales and purchase of all kinds of goods and services are done using computer technologies, electronic communication media and related technologies (Sarısakal & Aydın, 2003), a process that enables people to use webbased technologies to make commercial transactions easier (Bulut et al.., 2006) or an umbrella term that is inclusive of service, online communication, cooperation and society (Arpacı & Ulucay, 2012).